Jess Colwill, May 19, 2017

ESL Partners With Facebook For Live Coverage

Facebook and ESL have signed off on a deal which will offer 5,500 hours of live esports tournament streaming starting with June's Counter-Strike: Global Offensive Rank S competition.

In addition to the tournament content, Facebook will stream an exclusive 30-minute weekly CS:GO program collecting highlights from the best players and competitions around the scenes and showcasing upcoming talent.

ESL One and the Intel Extreme Masters events will also be streamed on Facebook in English, French, Spanish, Portuguese, Polish and German as part of the ESL deal.

"With over 1.94 billion monthly active users on Facebook, this is a huge step toward expanding the reach of eSports among mainstream audiences," said ESL’s Johannes Schiefer, in a statement provided to GamesIndustry.

"Last year, ESL content generated over 2 billion impressions and reached over 200 million users on Facebook globally. Now, with the addition of live streaming for all major ESL events, as well as exclusive content around CS:GO and ESEA, we are excited to expand our reach to more audiences and build strong local communities of highly engaged eSports fans."

Today’s announcement builds on Facebook’s growing push into esports streaming as the tech giant battles with Twitch (Amazon) and YouTube (Google) for a share of this growing new market.

Last month, Team Dignitas signed a deal with Facebook which will see the CS:GO team perform some of their streaming through Facebook Live exclusively, rather than through Twitch.

Jess Colwill

Jess is a writer and dog-lover from the eastern coast of Australia, who loves playing games (particularly anything by BioWare), listening to metal, baking, and fostering rescue dogs while they wait for new homes. You can find her on Twitter at @notsocryptic.